Over three years ago (an eon in blogging time) we urged our readers – particularly those of you who are in-house – to consider joining the Product Liability Advisory Council (“PLAC”). We believed then, and continue to believe, that PLAC membership helps pharmaceutical and medical device defendants litigate complex matters smarter and more efficiently, because
This post is mostly directed to our in-house readership, although you out-house folks can feel free to pass along what we say to your clients.
Our point today is to urge drug/device companies who aren’t members of the Product Liability Advisory Council (“PLAC”) to join. Annual membership in PLAC costs $6500, which is a pittance compared to the amount of a single verdict – heck, a single settlement – in a significant product case. It’s less than a third of the cost that PLAC pays (and it only pays bargain-basement prices to start with) to file a single brief.
PLAC is not an industry group, it’s a topical group, and its topic is product liability. Its primary function is to file amicus curiae (“friend of the court”) briefs in appellate cases that are likely to have a significant impact on product liability litigation. Those are mostly (but not always) product liability cases.
Bexis has sat on PLAC’s nationwide case selection committee for over a decade now. He knows what PLAC does and how it helps his clients – and similarly situated product liability defendants everywhere.
How would your company’s litigation be without the learned intermediary rule? In recent years, PLAC has filed amicus briefs supporting adoption of the rule in the Supreme Courts of Kentucky, Georgia, Connecticut, and Texas (at least). Unfortunately, nobody told PLAC about West Virginia.
How would your company’s litigation be without Daubert? PLAC helped invent Daubert, and because it’s a topic group, not an interest group, it’s been in all the Supreme Court’s Daubert decisions – whether the product is a drug, or a tire, or something else. PLAC has even filed in criminal cases (the validity of drug-sniffing dog evidence), where significant Daubert issues were raised. PLAC has been in state court expert testimony cases, too – fighting the good fight – whether the product is benzene . . . or Doritos.
Continue Reading Why Drug/Device Manufacturers Should Join PLAC
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