Franco v. Chobani, LLC, 2025 WL 1530996 (N.D. Ill. May 29, 2025) is a relatively rare preemption win in a court controlled by occasionally iffy Seventh Circuit law. It is also a food case, not a drug or device case. There is a lot of food-specific discussion (about different molecular structures of “sugar”). That being said, the decision makes points that are useful to drug/device defendants. So sit down to your Justice Souter-esque lunch of yogurt and an apple (including the core!), and read our summary of this appetizing opinion.
This is usually the moment when we offer a brief recital of the fundamental facts and claims in the case. But it is hard to improve on the Franco court’s introduction: “When plaintiffs … purchased Chobani’s sugar-free yogurt, they thought they were getting a sweet deal. But the deal, it turns out, was sweeter than they anticipated – four grains of allulose per serving sweeter.” The plaintiffs claimed that the presence of allulose rendered the “sugar-free” label a lie. They sued for violations of “a whole host of laws.” Those laws included consumer protection statutes in 37 states. The complaint was brought on behalf of a nationwide class and several state-specific sub-classes. Besides penalties associated with the consumer protection statutes, the complaint sought a declaratory judgment, recovery for unjust enrichment, and the imposition of a constructive trust.
The defendant moved to dismiss the complaint, arguing lack of subject matter and personal jurisdiction, as well as preemption.
We will mostly skip the discussion of subject matter jurisdiction. The issue was whether named plaintiffs could bring claims under various state laws for which no concrete injuries were alleged in the complaint. The court essentially punted on this issue, believing it a “matter left for class certification.” Anyway, given the disposition of the case, the issue was of no consequence. On whichever side of the v you dwell, you will want to follow the best piece of advice from season two of the Andor series and “calibrate your enthusiasm” as far as subject matter jurisdiction goes in this case.
The personal jurisdiction issue was more interesting. The defendant argued that there were no grounds for general personal jurisdiction because the defendant was neither incorporated in nor had its principal place of business in the court’s jurisdiction. The plaintiffs cited the execrable Mallory decision in response, arguing that, as in Mallory, doing business in Illinois constitutes consent to personal jurisdiction. But the Franco court correctly held that Mallory applies only to benighted states, such as Pennsylvania, that enact statutes expressly allowing personal jurisdiction by consent. Mallory does not impair the overwhelming majority rule that corporate registration is not inferred from statutes (such as the one in Illinois) that are silent. As for specific personal jurisdiction, the Franco court threw out some claims and kept others in the case. The reasons for that might entertain jurisdiction nerds, but nobody else.
The plaintiffs also attempted to establish general jurisdiction by pointing to the defendant’s status as an LLC rather than a corporation. According to the plaintiffs, an LLC is at home wherever it has members. The Franco court expressed skepticism about this approach, but ended up avoiding the issue on the simple basis that the plaintiffs had not identified any LLC members in Illinois.
Now we get to preemption. The plaintiffs’ main argument was they were looking for a jury verdict that would enforce, not conflict with, federal law. The pertinent federal regulation defined total sugars in food to be the “sum of all free mono- and disaccharides (such as glucose, fructose, lactose, and sucrose).” Allulose, which everyone agrees was in the yogurt, is a monosaccharide, even though it was not listed in the “such as” clause. So do things look sour for the defendant? No, because the Food and Drug Administration (FDA) had issued a guidance document laying out its “enforcement discretion” determination that allulose (for particularized reasons that made scientific and nutritional sense) would not be counted as “sugar” in determining compliance with the agency’s food labeling requirements. The plaintiffs contended that the guidance should not count for preemption purposes, because it was “not binding on [the] FDA or the public.” That much is true. But while guidances do not always have the force of law, here the guidance is “controlling” for preemption purposes “unless plainly erroneous or inconsistent with” the regulation “or there is any other reason to doubt that [it] reflect[s] the FDA’s fair and considered judgment.” The Franco court quoted our old friend, PLIVA v. Mensing. Here, there was no reason to question the FDA’s judgment. The guidance was supported by applicable science, and giving it preemptive force makes practical sense since once the FDA has expressly exercised its enforcement discretion, it is difficult to believe it would have allowed private litigation doing the same thing. Who needs that sort of chaos?
The plaintiffs pushed back against the Franco’s application of the FDA guidance, pointing to a Ninth Circuit case (Reid), which held a FDA guidance to lack preemptive effect. But that guidance was couched in language “in tentative and non-committal terms.” According to the Franco court, “Reid is distinguishable, not dispositive, and consistent with PLIVA. The Allulose Guidance has binding effect.” Thus, the Franco court concluded that the Allulose Guidance explicitly authorized the defendant’s “sugar-free” statements in the label. The case was dismissed. The Franco court did not need to reach the defendant’s primary jurisdiction argument.