December 9, 2026? What is that about?
Well, December 9, 2026 is the deadline for each member nation within the European Union to have incorporated the EU’s new Product Liability Directive (“PLD”) into their own national laws. In key markets like Germany, that work is well underway.
Not every EU member state will meet the deadline, and we doubt that courts within the E.U. will instantaneously be overrun with rabid plaintiff-side product liability lawyers from the United States, but the date is significant nonetheless because the EU—for reasons that boggle us—has decided that Europe simply does not have enough product liability litigation, and the EU PLD is the solution they hit upon to address this “problem”.
We have raised the alarm about the new EU Product Liability Directive before, for good reason. Formally known as Directive (EU) 2024/2853 of the European Parliament and of the Council of 23 October 2024 on liability for defective products and repealing Council Directive 85/374/EEC (Nov. 18, 2024), the EU PLD signifies a seismic shift in product liability exposure in Europe.
The EU PLD establishes a no-fault liability regime for “economic operators”—including manufacturers, importers, authorized representatives, fulfilment service providers, and, in certain cases, distributors and online platforms—for damage caused by defective products.
The definition of “product” also is expansive, and includes not only tangible goods but also software, digital manufacturing files, raw materials, and electricity. So it is not just companies that are used to product liability exposure in the U.S. that need to pay attention, because the EU PLD treats software as a product for product liability purposes and digital services integrated into or inter-connected with products, such as software updates or health monitoring services, are potentially within the scope of liability if they affect product safety. Free and open-source software supplied outside commercial activity is excluded, but if such software is integrated into a product in the course of commercial activity, the manufacturer of the final product may be held liable.
The point being that in addition to manufacturers and sellers of what we think of as products, even tech companies, social media, suppliers of medical devices with software functionality or services, also might want to assess their risk, insurance, and contracts with the EU PLD in mind.
Other key points of the EU PLD include:
Types of Compensable Damage:
Compensation is available for death or personal injury (including medically recognized psychological harm), damage to or destruction of property (excluding the defective product itself and property used exclusively for professional purposes), and destruction or corruption of non-professional data. Pure economic loss, privacy infringements, and discrimination do not trigger liability under this Directive, though other liability regimes may apply.
Determining Defectiveness:
A product is considered defective if it fails to provide the safety that the public is entitled to expect, assessed objectively and taking into account factors such as intended use, foreseeable misuse, presentation, technical features, expected lifespan, and compliance with safety requirements—including cybersecurity.
The EU PLD specifically addresses products with high safety expectations, such as life-sustaining medical devices, and allows courts to find all devices defective just because they come from the same production series as another defective device.
Presumptions and Burden of Proof:
Claimants under the EU PLD technically must prove defectiveness, damage, and causation, but the Directive has several rebuttable presumptions that really lighten the claimants’ evidentiary burdens.
• Defectiveness is presumed if the defendant fails to disclose relevant evidence, if the product does not comply with mandatory safety requirements, or in cases of “obvious malfunction”.
• Causation is presumed where the type of damage is typically caused by the defect in question.
• Courts may presume defectiveness or causation (or both) where technical or scientific complexity makes it hard for the claimant. Seriously.
Defendants retain the right to rebut these presumptions, and the first order of business under this new product liability regime will be for defendants to establish good law about how this is done. Member States must publish final appellate judgments, and the EU Commission will maintain a public database of relevant case law, so good authorities potentially will help across all member states—and bad precedent potentially will hurt the same way.
Liability and Exemptions:
Liability is joint and several where multiple economic operators are involved. Economic operators may be exempted if they prove, among other things, that the defect did not exist when the product was placed on the market, that defectiveness resulted from compliance with legal requirements, or that the state of scientific and technical knowledge at the relevant time could not have revealed the defect (“development risk defence”). However, Member States may elect to forgo the development risk defence for specific product categories in the public interest.
Manufacturers remain liable for defectiveness arising after market placement if it results from software, related services, or lack of necessary updates within their control.
Liability cannot be contractually limited or excluded, and national laws may not set financial ceilings.
Circular Economy and Substantial Modifications:
The Directive addresses circular economy practices, holding those who substantially modify products outside the original manufacturer’s control liable as manufacturers of the modified product. Substantial modification includes changes to performance, purpose, or risk profile not foreseen in the initial risk assessment.
Statutes of Limitations and Repose:
The limitation period for claims is three years from the date the injured person became aware of the damage, defectiveness, and liable operator. An “expiry period” of ten years applies from market placement, extended to 25 years for latent personal injuries.
There is little to like in the EU PLD. Add in the fact that many EU countries have markedly different approaches to attorney-client privilege and work product confidentiality, changes that make representative or group actions more available, and the interplay between other EU regulatory regimes and the EU PLD, and a storm is brewing.
We are still only under a watch, not a warning which, in weather forecaster public messaging terms, means the tortillas, meat, salsa and other ingredients are ready, but the taco is not yet on the table.
Use the time remaining ‘til December 9, 2026 to batten down the hatches.